Web Banners

Project Type: Digital

Open Enrollment Campaign

Demandbase campaigns typically involve the creation of a diverse ad suite, ranging from a handful to thirteen distinct ad sizes. While our production volume often necessitates static or minimally animated formats, there was a clear opportunity to enhance engagement through more dynamic messaging.

These ads showcase my typical approach to incorporating subtle animation in Demandbase campaigns.

Animated Ads

The repetitive nature of the copy for this campaign provided an opportunity to experiment with more dynamic animation. By leveraging the consistent messaging, I was able to create engaging visual movement that enhanced the overall ad experience.